Frequently Asked Questions

Who is Louie Financial Advisory Group?

We’re an independent financial advisory practice that provides superior financial planning, investment and insurance services to individuals and families in Greater Vancouver. Partners and Co-Owners, William and Howard Louie, have a combined +45 years of expertise in the financial industry.

What does “Independent” mean?

Independent advisors like us, aren’t employed by a bank, and aren’t obligated or pressured to offer bank or proprietary products.
As independents, we own our own practice. Our clients are our employers! We succeed when you succeed.

What differentiates you from other advisory practices?

Partnership. We operate as a family unit, while each of us have our own unique and complementary skills we share a mutual respect and clear understanding of family values and goals. Our family approach to clients sets us apart from advisors who try to do it all by themselves. We’ve always strived to create a nurturing family environment, so our clients feel at home.

What is your approach?

Sound advice requires active listening, so we ask thoughtful questions to learn what’s most important to you. “What kind of person are you - what makes you, you? What matters to you - what are your interests/concerns? Who matters to you? What would you like your future to look like? What kind of legacy would you like to
leave behind?” We follow a comprehensive financial planning process to understand your needs and concerns before providing you with practical and implementable advice to help you succeed.

How will you help me with my Retirement goals?

Many of our clients are within 15 years of retirement or retired, so helping our clients grow and preserve their nest egg is a daily priority and focus for us.We help them answer questions like “How much is enough?”, “How long will it last?”, “What are their goals?” by creating financial plans and projections to let them know whether their investment plan is on target to fund their desired lifestyle.

Is there any advantage to owning our Insurance through you?

Many insurance agents can only offer their employer’s policies, which means limited choice for you. As insurance advisors with no such restrictions, we can help you access insurance policies from any of the largest and most financially stable insurance companies in Canada. Additionally, as your financial advisors, we can do a “Needs Analysis” to determine the most appropriate type of coverage for your situation and goals.

What is your Investment Philosophy?

We believe a team approach is the key to success in today’s fast-moving markets. Through experience, we’ve gained valuable access to information and acquired nurturing relationships with top tier companies and their executives whose breadth of investment expertise is second to none. This access to valuable insight and knowledge enables us to outperform even the larger investment firms.

What is your Investment Strategy?

We believe offense and defense are both vitally and equally important, so we engage professional investment teams who have proven track records during both good and bad markets who will provide more consistent returns for our clients.

How will you Protect Our Money?

Having experienced the last major financial crisis in 2008, we have the expertise to navigate through the downturns and get back on track to sound financial investments. In comparison, many investment professionals have not managed investments during a major financial crisis before, so the next financial crisis will be their first time...Not for us.

We’ve learned much more about managing investments during financial crises than we have during good times. And those experiences are why we design investment portfolios with the flexibility to adapt to changing financial environments. Experience is a great teacher.

How can you help me with my Mortgage Needs?

As your financial advisors, we can help you prepare for your mortgage meeting by identifying and clarifying how a mortgage impacts your family’s financial goals, and assist you in answering questions such as “Variable or Fixed Rate Mortgage?” or “Do I need mortgage insurance?”

If required, we can recommend an experienced mortgage specialist who can assist you with determining the most suitable mortgage for your needs.

Questions? If you would like more information or would like to learn how we can assist you in achieving your financial goals, please contact us.